Online Directories Can Bring You Customers, Traffic, and Crediability

Is your business listed in a credible directory, in print or online? Every day millions of people go to a directory to find a business or service. Don't think online directories are worth the investment? Some are and some aren't.

How many unique users do they attract on a monthly basis? This will tell you how fast their site is growing. For example, Yellow Pages claims 5 million new users a month and Canpages claims 3 million new users a month. Canpages provides more relevant searches and is constantly evolving and is affordable for advertisers. Yellow Pages provides a brand that people find credible but their site isn't as user friendly and is expensive for advertisers.

Kijiji enables businesses to list their products and services for a small fee. Kijiji is like the bargain finder or newspaper classifieds, where many will go when looking for a deal or are price motivated. Kijiji has decent google rankings and provides high organic search results for those advertising their business on it. It is not just a business directory and as a result attracts price motivated shoppers.

Regardless of the directory you choose they will provide you with quality links that will increase your sites ranking. They will provide you with exposure and many who are looking to buy right now will contact you. Don't believe me? Let's look at Canpages audited search results, they have 3 million new users a month and 7 million heading searches in the month of September 2008. Does your site get that much traffic? Would you like a piece of theirs?

As a business owner you are responsible for your advertising, promotion and marketing along with 100 other roles. How much time does it take you to obtain 10 phone calls? How much are you worth an hour? Wouldn't it be easier to invest that amount of money into programs that will bring customers to you while you concentrate on what you are good at?

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Graph showing hits that Yellow Pages and Canpages received - Canpages is poised to overcome yellow pages online in the near future at the rate they increased traffic.

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India's Kijiji - Sell to customers in India
Belgium's Kijiji - sell to customers in Belgium