If your contact information isn't where people look for you how do you expect them to find you? There are literally 100s of direct sales companies and literally 100s of 1000s of direct sales business people. So how do you stand out from other direct sales business people?
People move - our Society is extremely fluid with people moving constantly. Moving is big business - Realtors, Moving Companies, Relocation Specialists, and Home Staging businesses thrive because of our need to move.
How are people new to your area going to find you? Only a small percentage think to call the Welcome Wagon and if they do they are looking for FREE stuff. Not the best lead. Ask yourself if you moved across country where would you look to find the direct sales services you were used to using?
The internet? That's a start - but if you are one of many direct sales reps listed on the direct sales companies website why would they choose to do business with you? What are they going to find that will get them to say YES that is the direct sales rep I want to buy from?
The phone book, both print and online are used by millions of people every month to find what they need. Is your contact information there? Have you provided the consumer with a compelling reason to call you?
Call Yellow Pages and Canpages (in Canada) to make sure you are properly represented in the local books and local online searches. Concerned about costs? Start with the less expensive independent directory (Canpages in Canada) and move to Yellow Pages when Cash flow is better.
After you have ensured you are where people look and have provided them with a good reason to call you, then look to other medias like newsletters and Trade shows to get your name out there.
More Information for those business people in direct sales.
Subscribe to:
Post Comments (Atom)


No comments:
Post a Comment